---
title: "Communicate with Your Leads"
slug: "communicate-with-your-leads"
updated: 2026-07-13T14:27:04Z
published: 2026-07-13T14:27:04Z
canonical: "www.procaresupport.com/communicate-with-your-leads"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://www.procaresupport.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Communicate with Your Leads

> [!NOTE]
> Navigation Changes
> 
> The **Leads** and **Registration** sections are now under **Enrollment**.

Once families have entered your enrollment pipeline, you will need to communicate with them often as the family decides whether your program is a good fit for their needs or when their child might be able to enroll.

## View Communications

Go to **Enrollment > Communication**.

The **Emails Sent** window displays by default. The **Emails Sent** and **SMS Sent** windows display similar information, with the exception of email statuses and email status percentages.

### Emails Sent

![](https://cdn.document360.io/cbafbd2c-42f8-485b-84e3-f3812fe8a596/Images/Documentation/communicate%20leads1(1).png)

### SMS Sent

![sms sent](https://cdn.document360.io/cbafbd2c-42f8-485b-84e3-f3812fe8a596/Images/Documentation/communicate leads9.png)

- The **Lead** column displays the name of each lead
- The **Sent To** column displays the name of the parent/guardian each communication was sent to
- Communications from the last 30 days, including the current date, are automatically filtered by default
  - Click **Filter** ![filter icon](https://cdn.document360.io/cbafbd2c-42f8-485b-84e3-f3812fe8a596/Images/Documentation/filter.svg) to select a new date range or filter the list by staff member or lead, then click **Apply**
  - Filter labels display at the top of the list
- Email statuses with the percentage of emails in each status display at the top of the list. See [Lead Email Statuses](/procare-online/docs/lead-email-statuses) for more information

## Compose a Message

1. Click **New Message**.
2. Select **New Email** or **New SMS** to send an email or SMS text message. ![new message](https://cdn.document360.io/cbafbd2c-42f8-485b-84e3-f3812fe8a596/Images/Documentation/communicate leads2.png)

### Email Messages

When sending an email message, you have several options to personalize your message to parents/guardians.

- Select an email from previously created templates using the [Choose From Template](/procare-online/docs/lead-messaging-templates) option
- Use the **Title** field to create a subject line
- The **Reply To** option allows you to change what email address parents/guardians can reply to
- Enter the body of the email message and use the formatting options to change the font, use bullets, add pictures and more
- Use the **Send as a Test Email** option to preview your email before sending it to parents/guardians
- Click **Save as Draft** when you want to return to the message at a later time before sending it

![new message](https://cdn.document360.io/cbafbd2c-42f8-485b-84e3-f3812fe8a596/Images/Documentation/communicate%20leads4.png)

#### Email Message Shortcuts

When sending email messages, you can use several preset shortcuts to make your emails more personalized. These shortcuts are placeholders that automatically pull in details such as names and school information.

| Shortcut | Description | Example |
| --- | --- | --- |
| {{parent.firstname}} | The parent’s/guardian’s first name | Marge |
| {{parent.lastname}} | The parent’s/guardian’s last name | Simpson |
| {{child.firstname}} | The child’s first name | Lisa |
| {{child.lastname}} | The child’s last name | Simpson |
| {{school.name}} | The name of the school | Tucker’s Little Learners |
| {{school.phone}} | The school’s phone number | 800-388-3884 |
| {{school.weburl}} | The school’s website | [littlelearners@procaresoftware.com](https://www.procaresoftware.com) |
| {{school.fulladdress}} | The school’s full address | 1125 17th St, Denver, CO, 80202 |
| {{school.address}} | The school’s street address | 1125 17th St |
| {{school.city}} | The school’s city | Denver |
| {{school.state}} | The school’s state | CO |
| {{school.country}} | The school’s country | United States |
| {{school.zip}} | The school’s Zip Code | 80202 |

When you send an email with shortcuts (exactly as you see above, with the two braces on either side), the information is replaced by what we have stored for the lead or your school.

![email shortcuts](https://cdn.document360.io/cbafbd2c-42f8-485b-84e3-f3812fe8a596/Images/Documentation/communicate leads12.png)

> [!WARNING]
> Note
> 
> Shortcuts can only be used in emails. Shortcuts are not available for SMS messages.

### SMS Messages

SMS messaging works similarly to email messaging:

- Select an SMS message from previously created templates using the [Choose From Template](/procare-online/docs/lead-messaging-templates) option
- Click **Save as Draft** when you want to return to the message at a later time before sending it

![sms message](https://cdn.document360.io/cbafbd2c-42f8-485b-84e3-f3812fe8a596/Images/Documentation/communicate%20leads7.png)

> [!WARNING]
> Note
> 
> SMS messages have a limit of 160 characters.

## View or Edit Drafts

Go to **Draft** to view messages saved as drafts.

- The **By** column displays the email of the staff member who composed the draft
- The **Type** column displays whether the draft is an email or SMS message
- Drafts from the last 30 days, including the current date, are automatically filtered by default

When a message is saved as a draft, you can do the following:

- Click **Draft** or the title of the message to view or edit the message
- Click **More Actions** ![more icon](https://cdn.document360.io/cbafbd2c-42f8-485b-84e3-f3812fe8a596/Images/Documentation/more.svg) to edit or delete the message

![message drafts](https://cdn.document360.io/cbafbd2c-42f8-485b-84e3-f3812fe8a596/Images/Documentation/communicate leads10.png)

## Send Email

1. When you are ready to send the message, click **Continue**.
2. Select recipients.
3. Click **Send Message**. ![select message recipients](https://cdn.document360.io/cbafbd2c-42f8-485b-84e3-f3812fe8a596/Images/Documentation/communicate leads6.png)

## Send SMS Message

1. When you are ready to send the message, click **Continue**.
2. Select recipients.
3. Click **Send Message**.

![select SMS message recipients](https://cdn.document360.io/cbafbd2c-42f8-485b-84e3-f3812fe8a596/Images/Documentation/communicate leads8.png)

> [!WARNING]
> Note
> 
> Procare Online displays **No Mobile** for recipients without a phone number on file.
